Intellectual Property

“Pérez Bustamante & Ponce is a long-standing practice, and it has never lost its great reputation and outstanding position in the market. The matters are impeccably administered and their response is accurate, effective and fast.”

"PBP has exceptional knowledge regarding trade mark prosecution and litigation issues in Ecuador. The team with which we have worked have always shown that they know how IP issues work in Ecuador, demonstrating that there is coherence between their recommendations and the results."

"Definitely what makes PBP exceptional is the quality of the recommendations they have when advising our company regarding the knowledge of the operation of the IP Law in Ecuador."

Pérez Bustamante’s nine-lawyer team works on trademark and IP litigation, working with high-profile international clients.

The firm also has experience in the agribusiness sector, where lawyers have helped clients secure trademark protections of varieties of grapes and plants, including roses, an important export for Ecuador. Clients also come from the automotive, fashion, oil and gas, food and beverages and pharmaceutical industries.

World Trademark Review – IAM (2020)

What the team is known for?

Admired full-service firm with a well-regarded IP practice. Frequently retained by major multinationals to assist with the management of trade mark portfolios including registration, opposition and infringement. Possesses additional expertise in patent prosecution, plant varieties and contentious administrative IP proceedings. Also known to advise on publicity issues and anti-counterfeiting actions.

Strengths

A client endorses the firm for its capabilities in the area, stating: “They have been great to work with. They are proactive, stay well informed and always communicate with us on the things we need to be aware of,” adding that “they compare well to other law firms we have used for IP matters globally.”

What the team is known for?

Experienced IP team with a diverse client base, hailing from the telecommunications, aviation and media sectors, in addition to the banking, automotive and food and beverage industries. Covers ongoing trade mark portfolio management, including administrative enforcement and infringement cases. Offers additional experience in patent applications.

Strengths

One source says: “The firm is very responsive, concise and clear,” while another states: “They undoubtedly have a deep knowledge of this practice area, and it is clear that they look to protect their client’s best interests.”

What the team is known for?

Notable practice in the Ecuadorian IP field managing trade mark portfolios for international clients and representing them in related contentious administrative proceedings. Offers additional capabilities in anti-piracy, as well as copyright and plant varieties matters. Continues to represent a number of leading companies from the healthcare, oil and gas and automotive spaces.

Strengths

One market observer notes: “The firm offers a very good and professional service. Their responses are always immediate, effective and of a very high quality.”

The ‘very good’ and ‘absolutely reliable’ team at Pérez Bustamante & Ponce handles a wide range of IP matters for major multinational clients and exhibits particular expertise in media-related matters. The group primarily assists clients with trade mark portfolio and litigation matters, including filings and prosecution.

This is an established team that is well-versed in IP litigation. The firm regularly advises foreign clients on matters in the country. It defended an international automotive manufacturer in a long-standing trademark case and won, and is now seeking to assert the decision in other Latin American jurisdictions. The practice also manages a multinational corporation’s Ecuadorian portfolio and provides it with day-to-day advice.

Key partners

Francisco Pérez Gangotena is well received and praised by clients for his knowledge of the field.